What location insights do we collect about users?

Apart from the data points included in the location update, we collect number of other location data:

  • User visit - raw data of the places visited by the user, including every stop they make, even a traffic light stop.
  • User POIs - places of interest visited by the user. It includes the frequency of visits at certain places and the number of times they visit the place. The main difference between user visits and user POIs is that the former is general data while the latter is more structured and counts only the ‘actual’ POIs.
  • Home/work location detection - detects the home and work address of the user. Data collection requires at least 10 days.
Published on:
October 21, 2020
Updated on:
June 21, 2023